Based in Sapporo, East Ward, I've had decades of experience in building and maintaining powerful, lasting relationships with clients. My objective is to develop an authentic, valuable dialog with fans of major brands and invite them to build a passionate community around quality products. I want to put my passion and energy into your company and bring your clients the rewarding experience they deserve.
Responsible for planning, execution and management of Search, Display and Social Media marketing campaigns to meet our clients' business objectives. Manage existing accounts in addition to planning, budgeting and launching new clients' campaigns. Creating reports, conducting analysis and assisting with A/B tests for company initiatives.
Led a team in managing 21 different social media accounts, a total of over 7 million worldwide followers, for a major video game brand. Developed campaigns to market AAA video game releases, Hollywood films, and other multimedia for sales clients. Analyzed reporting and created strategies to grow properties on Facebook, Twitter, Google+, Tumblr, Instagram, Snapchat and YouTube. Championed projects to improve our content reach and the depth of interaction with fans. Closely integrated with our in-house Marketing team to develop promotional efforts for the entire company.
Worked directly with critically acclaimed comic book creators and press outlets across a wide range of content, securing reviews, features and interviews for our creators. Promoted the vast Oni Press library including comics such as The Sixth Gun, Letter 44, The Bunker, and Stumptown, original graphic novels like Scott Pilgrim, the Crogan Adventures, Meteor Men and MegaGogo, award-winning young readers titles such as Mermin and Bad Machinery, licensed comics like Adult Swim’s Rick & Morty and more. Raised awareness of the Oni Press brand itself to the comic industry, book industry, libraries and the mainstream press.
Director of strategy for all company social media and digital advertising. Managed a team of three direct reports, advised 900 franchise owners on best practices and crafting copy for growing their customer base. Created SEM strategy, implemented advertising and site-wide SEO best practices. Led growth of our brands across Facebook, Twitter, Instagram, and Pinterest while identifying KPIs and proving effectiveness of social media campaigns through analytics and reporting. Responsible for weekly and daily company newsletters, PR outreach, instructional seminars with our franchise owners, WordPress homepage design and updates, graphic design and video editing.
Created and executed online publicity and social media campaigns for a variety of high profile clients. Engaged bloggers and online communities for product coverage. Leveraged social media platforms such as Facebook, Twitter, and YouTube. Clients included Warner Bros. Entertainment Inc, Twentieth Century Fox, T-Mobile USA, Microsoft, THQ, and TOKYOPOP.
Designed and taught high school level English classes for students in Japan. Worked with Japanese staff in creating lesson plans to address curriculum goals and build towards both testing proficiency and real world readiness. Planned and participated in cultural exchange activities to foster a love of languages and travel in students.
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